Category Archives: Televerde Announcements

Televerde has released a number of new enhancements including a mobile version of our client-only secure My Account portal. The portal is used by many of our customers to view full details of the sales opportunities Televerde generates for them as well as a variety of metrics-rich reports about the performance of their demand generation…

Read Full Entry

By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde Research shows that integrated, multi-touch B2B demand creation programs powered by high quality contact data and disciplined marketing approaches produce stronger revenue performance. But many marketers don’t feel they’re at a stage of readiness to deploy these types of advanced programs. And those who are…

Read Full Entry

We’ve hired Karen Schweitzer as Vice President of Call Center Operations. Previously a consultant with Phone Works, Karen had been working closely with Televerde’s cross-functional management team as part of the company’s ongoing “Client Success” initiative designed to enhance operational excellence and set new industry benchmarks for client service and demand creation campaign performance.

By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde As a testament to Televerde’s growing position as a B2B marketing leader, our Senior VP of Global Sales, Marketing & Services, Donna Kent, has been invited to serve as a judge for the Stevie Awards for Sales & Customer Service, one of the most prestigious…

Read Full Entry

By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde Along with some of my colleagues, I attended the American Association of Inside Sales Professionals conference recently in Phoenix. Kudos to CEO Bob Perkins and COO Larry Reeves for a great networking and learning event. Televerde’s Donna Kent, our Senior VP of Global Sales, Marketing…

Read Full Entry

By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde For a limited time, Televerde is offering a complimentary, comprehensive Contact Data Quality & Marketing Automation Diagnostic Assessment to qualifying companies. Here’s why… According to respondents to our recent B2B Marketing Research Study, when it comes to utilization of their marketing automation tool:

By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde Televerde is sponsoring and presenting a general session at the DemandCon event, to be held March 5-6 in San Francisco. Our session, co-presented with SAP, is called “No Leads Left Behind: Leveraging the Investment in Recycled Leads to Discover New Revenue Opportunities.”

By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde Chris Palmer, CPA, has joined Televerde as our new VP of Finance. He brings an enhanced financial focus to our growth plans, market opportunities and strategic direction. His primary role as Televerde’s finance chief is to collaborate with our executive team on growing the company’s…

Read Full Entry

By Adam Stroud, Marketing Automation Solution Architect, Televerde I had the pleasure of attending Eloqua Experience (EE) again this year on behalf of Televerde, this time as an Eloqua partner. Eloqua pulled out all the stops to make this a tremendously valuable experience for Eloqua customers with insightful keynotes, excellent networking, and continued education both…

Read Full Entry

Data Is the New Black

Larry Fleischman

11:03 am on November 1st, 2011
1 Comment

By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde How Developing a Contact Data Strategy Can Power Lead Performance & ROI in 2012 [Register Now] If a well-defined strategy is the foundation for any successful marketing campaign, why do so many organizations fail to apply the same level of attention to the single most…

Read Full Entry