Author Archives: Larry Fleischman

For a limited time, B2B business marketing agency Televerde is offering a complimentary, comprehensive Contact Data Quality & Marketing Automation Diagnostic Assessment to qualifying companies.

By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde As a testament to Televerde’s growing position as a B2B marketing leader, our Senior VP of Global Sales, Marketing & Services, Donna Kent, has been invited to serve as a judge for the Stevie Awards for Sales & Customer Service, one of the most prestigious…

Read Full Entry

By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde Along with some of my colleagues, I attended the American Association of Inside Sales Professionals conference recently in Phoenix. Kudos to CEO Bob Perkins and COO Larry Reeves for a great networking and learning event. Televerde’s Donna Kent, our Senior VP of Global Sales, Marketing…

Read Full Entry

The lead generation company is presenting a general session with a client called “No Leads Left Behind: Leveraging the Investment in Recycled Leads to Discover New Revenue Opportunities.”

By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde For a limited time, Televerde is offering a complimentary, comprehensive Contact Data Quality & Marketing Automation Diagnostic Assessment to qualifying companies. Here’s why… According to respondents to our recent B2B Marketing Research Study, when it comes to utilization of their marketing automation tool:

By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde Televerde is sponsoring and presenting a general session at the DemandCon event, to be held March 5-6 in San Francisco. Our session, co-presented with SAP, is called “No Leads Left Behind: Leveraging the Investment in Recycled Leads to Discover New Revenue Opportunities.”

As part of the conference program, Televerde’s Donna Kent, senior vice president of global sales, marketing and services, presented “Inside Sales 2.0: New Skills, Techniques and Opportunities.”

By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde Televerde had a strong presence this week at the American Association of Insides Sales Professionals 2012 Summit held in Scottsdale. Donna Kent, our Senior Vice President of Global Sales, Marketing & Services participated in the “Secrets of Top Selling Organizations” panel and we presented our…

Read Full Entry

When it comes to lead generation and qualification, marketing and sales departments sometimes see things differently. Although both want to close more business, increase sales revenue and grow market share, they don’t necessarily always have the same goals.

List brokers provide contact data for marketing campaigns such as telemarketing, direct mail and e-mail blasts.  However, the decision to use a broker may be challenging for marketers. Finding reputable, quality data providers and knowing the type of data to purchase can be overwhelming. Fortunately, reputable list brokers exist and can provide quality, highly accurate…

Read Full Entry