By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde

We’ve posted a new video to the video page of Televerde’s web site.

“A New Approach to Lead Nurturing” features Televerde’s Donna Kent, Senior Vice President of Global Sales, Marketing & Services and Selling Power Magazine’s CEO, Gerhard Gschwandtner, discussing the concept of Integrated Nurturing and its positive outcomes.

This four-minute video is a great synopsis of an interesting topic that is relevant to all sales and marketing executives with responsibility for helping their companies achieve sales revenue growth objectives.

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